The challenge is capped at 10 people

Build a stronger deadlift in 8 weeks.

I'll coach you through this 8-week challenge to help improve your setup, stop relying on your back, and lift more weight than you could before.

8-week programme Weekly coaching focus Video feedback Week 8 PB/test week
Client deadlift progress from learning the lift to pulling 160kg
Will: from learning the lift to pulling 160kg. And he'll likely lift 190kg by the new year.
8 weeksClear deadlift focus from week 1 to test week.
10 spotsSmall first run so I can coach it properly.
£110 £59.99First time launch price for the first 10 challengers.
Video feedbackSend your lifts. I’ll help you fix what’s off.

What it is.

8-weeks of deadlift specific coaching to help you rebuild the lift, do it better than before, and hit a new pb.

You’ll get the programme inside my coaching app, weekly focus points, progressions, and a place to send your deadlift videos so I can keep you right.

The aim is simple: by week 8, your deadlift should feel cleaner, stronger, more repeatable, and less like your lower back is doing all the work.

Who this is for.

This is for the people who know their deadlift could be better, but don’t know what to change when they get to the bar.

1

Your back hurts after you deadlift.

You barely get through your sets because your back is in pieces instead of feeling strong.

2

Every rep feels different.

Some reps feel good, some feel shit, and you have no idea why.

3

The bar feels glued to the floor.

You’re strong enough to lift more, but the first inch always feels heavier than it should.

4

Your hips shoot up before the bar moves.

You start with your hips in a good position but you end up out of position when you lift.

5

You're lifting less than you think you should.

You've watched tip videos on Instagram, tweaked a couple things, but it still feels heavy and you're going nowhere.

6

You're ready to do something about it.

You don't want more tips, you want someone who knows their shit telling you what to do next so you can actually make progress.

What you get.

The point of this is to make your training obvious. You’ll know what the focus is each week, what to work on, and what videos to send me.

  • 8-week deadlift-focused programme
    Build around exactly what you need right now to unlock new strength.
  • Weekly focus and progressions
    I'll build progressions into your programme and give you things to focus on each week.
  • Deadlift video feedback
    Send your lifts through the group or WhatsApp and I’ll help you fix what’s actually going wrong.
  • Accessory work that makes sense
    Everything I build into your programme has been carefully selected to help develop your weak points.
  • Week 8 PB/test week
    If you feel up to it, we'll test your strength and see where your pb is now.
  • Keep everything simple
    Your programme, reports, nutrition, exercise tutorials, and way more are all inside my app.

Why trust me with your deadlift?

I injured my back quite bad when I deadlifted for the first time, then spent the next 10+ years learning as much as I could to make sure that never happened again. Since then, hundreds of people have come to me both in my gym and across the world to help improve their deadlift too. Millions of people's deadlifts have improved purely through the free content I post on my socials, which is probably how you found me... this challenge is my opportunity to help you see how strong you can really be when you know what you're doing.

Sumo deadlift progress screenshot showing plus 62.5kg change
+62.5kg changeSumo deadlift max moved from 152.5kg to 215kg.
Deadlift e1RM progress screenshot showing plus 84kg change
+84kg e1RM changeDeadlift e1RM progress climbing to 165.3kg.
Deadlift progress screenshot showing plus 50kg change
+50kg changeDeadlift max moved from 30kg to 80kg.
Deadlift progress screenshot showing plus 25kg change
+25kg changeDeadlift max moved from 35kg to 60kg.
Deadlift progress screenshot showing plus 15kg change
+15kg changeDeadlift max moved from 65kg to 80kg.

This is the beta group.

I'm using this beta run to generate more proof that this works.

How it works after you join.

The checkout is simple. Once you’re in, you’ll be sent to the welcome page and I’ll get you set up from there.

Pay through Stripe.

Choose either the full £59.99 payment or the 2-payment option.

Complete the onboarding form.

I’ll ask where you’re at now, what your deadlift feels like, what you’re currently training, and what you want to get out of the 8 weeks.

Add me on WhatsApp and send your deadlift videos.

Send a recent working set if you have one. Side angle is best. A front or diagonal angle helps too. If you don’t have videos yet, send them next time you deadlift.

Join the Facebook group.

This is where the challenge updates, coaching prompts and group feedback will live. WhatsApp is fine too if you’d rather keep it simple.

I’ll review your info and send your app invite.

Once your steps are complete, I’ll go through your answers/videos and send your coaching app invite so you can start the programme.

Beta test price.

Since this is the beta test and I mainly want you to get disgusting results that make other people envy you and want to join too. When I run this again with your results as proof this works, it'll be at the full price instead of the scored-out price you see.

Split payment

Pay in 2 instalments

2 × £55 2 × £34.99

£34.99 billed today, then £34.99 again in 4 weeks. Same access, just split over two payments.

Pay 2 × £34.99

Capped at 10 people for the first run so I can give proper attention to everyone inside.

Quick questions.

Is this only for advanced lifters?

No. It’s for anyone who trains and wants a better deadlift. If you’re newer, we’ll build it properly. If you’re experienced, we’ll sharpen what’s holding you back.

What if my back hurts when I deadlift?

If you’ve got an injury or serious pain, get checked by a qualified professional. This is not a rehab programme. But if your lower back always takes over and your deadlift feels rough, that is exactly the kind of thing we’ll work on through setup, positioning, loading and execution.

How many days per week is it?

The deadlift will be the main focus, with supporting work around it. The exact setup will depend on what you’re already doing and the information you send through onboarding.

Do I need Facebook?

The Facebook group is useful for updates and group feedback, but WhatsApp is fine if you’d rather keep it simple.

What equipment do I need?

You’ll need access to a barbell, plates and basic gym equipment. A lifting belt is useful but not mandatory.

What happens after 8 weeks?

You can finish there, test your pull, and take the progress. If you want ongoing help after that, I’ll show you the next options inside The Strength Mentorship.

Ready to fix your deadlift?

If your pull feels awkward, heavy, or like your lower back is doing all the graft, this is the first small group I’m taking through the 8-week Deadlift Bootcamp.

First run only. 10 spots. Once it’s full, it’s full.

Join The Bootcamp